Morgen Model-Casting der Agentur Elite in den Riem Arcaden Gesucht! Das Bündchen für München
Es gibt Models und Models. Die einen gewinnen in der TV-Show von Heidi Klum (36) und verschwinden recht schnell wieder von der Bildfläche.
Die anderen sind wie Gisèle Bündchen (28) oder Linda Evangelista (44) dauerhaft auf den Laufstegen der Mode-Welt zu Hause. Der Unterschied: Beide wurden eher zufällig bei Castings von Model-Scouts der Agentur Elite entdeckt.
Nun können auch die Münchner Mädchen von Ruhm, Geld und Blitzlichtgewitter träumen. Zumindest einen Tag lang. Denn am Samstag lädt Elite ab 11 Uhr zu einem öffentlichen Casting in die Riem Arcaden. Mitmachen kann jedes Mädel zwischen 14 und 20 Jahren, das mindestens 1,72 Meter groß ist.
„Wir suchen Mädchen mit dem gewissen Etwas, mit Präsenz und Ausstrahlung“, sagt der Münchner Model-Scout Sergio Bongiovanni (26). „Hübsch sein reicht dabei nicht aus. Das Mädchen muss eine schöne Figur haben und diese auch gekonnt einsetzen können.“ Aufgabe für ihn sei es, ein Model zu finden, das international und vor allem nachhaltig erfolgreich arbeiten könne. „Das ist der entscheidende Unterschied von unserem Elite Model Look zur Klum-Show.“
Doch wie im TV wird auch in den Riem Arcaden kräftig gesiebt. Erst nach drei Runden mit Laufsteg und Foto-Shooting stehen die drei Mädchen fest, die zur deutschen Endausscheidung nach Berlin dürfen. Die Siegerin dort darf dann zum Welt-Finale nach China.
Ein langer Weg bis zum dauerhaften Ruhm. Der aber vielleicht für eine Münchnerin bereits morgen beginnt.
Freitag, 12. Juni 2009
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About Elite
Elite is the world's leading model management company, synonymous with modeling prestige and an icon in the industry. Thirty years after opening its doors in Paris, Elite today manages over 800 models from 5 continents.
Elite’s expertise in the modeling industry has led to the success of the world's top models such as Cindy Crawford, Claudia Schiffer, Karen Mulder, Linda Evangelista, Naomi Campbell, Stephanie Seymour, Tyra Banks, Paulina Porizkova and countless others.
Elite offers complete international coverage with wholly–owned agencies in 9 countries and franchises in 30 countries.
The Group’s customers are comprised of leading fashion houses including Chanel, Dior, Yves Saint Laurent, Victoria's Secret, Donna Karan, Ralph Lauren, and Oscar De La Renta.
Elite owns the licensing rights to the most powerful model scouting process in the industry. Launched in 1983, the Elite Model Look Contest is the most prestigious and unique springboard for talent into the modeling industry.
Recognizing the power of its brand, Elite established the Elite Licensing Company S.A. (a wholly-owned subsidiary) in 1998 to develop a mass-market distribution strategy for products bearing a global brand with high perceived value at an affordable price, designed to project a certain lifestyle appeal to young women. Elite develops products with licensing partners that typify the Elite "spirit." This refers to certain brand fundamentals: fashion design, price, accessibility, quality and respect for the consumer. Each licensing initiative Elite pursues embodies these attributes.
As such, the Group seeks partner manufacturers that have an understanding of Elite's values.
Elite licenses numerous products in four general product categories.Apparel:
Street wear and sportswear, tights, lingerie, socks, footwear.
Accessories: Trunks & suitcases, travel bags, beach bags, eyeglass and related products, sunglasses, beachwear and toiletry bags, watches, hair brushes, hair accessories, manicure & pedicure products.
Franchises: Cafés, beauty salons, modeling schools. Cosmetics: Skin care, sun care, hair care, perfumes
Elite’s expertise in the modeling industry has led to the success of the world's top models such as Cindy Crawford, Claudia Schiffer, Karen Mulder, Linda Evangelista, Naomi Campbell, Stephanie Seymour, Tyra Banks, Paulina Porizkova and countless others.
Elite offers complete international coverage with wholly–owned agencies in 9 countries and franchises in 30 countries.
The Group’s customers are comprised of leading fashion houses including Chanel, Dior, Yves Saint Laurent, Victoria's Secret, Donna Karan, Ralph Lauren, and Oscar De La Renta.
Elite owns the licensing rights to the most powerful model scouting process in the industry. Launched in 1983, the Elite Model Look Contest is the most prestigious and unique springboard for talent into the modeling industry.
Recognizing the power of its brand, Elite established the Elite Licensing Company S.A. (a wholly-owned subsidiary) in 1998 to develop a mass-market distribution strategy for products bearing a global brand with high perceived value at an affordable price, designed to project a certain lifestyle appeal to young women. Elite develops products with licensing partners that typify the Elite "spirit." This refers to certain brand fundamentals: fashion design, price, accessibility, quality and respect for the consumer. Each licensing initiative Elite pursues embodies these attributes.
As such, the Group seeks partner manufacturers that have an understanding of Elite's values.
Elite licenses numerous products in four general product categories.Apparel:
Street wear and sportswear, tights, lingerie, socks, footwear.
Accessories: Trunks & suitcases, travel bags, beach bags, eyeglass and related products, sunglasses, beachwear and toiletry bags, watches, hair brushes, hair accessories, manicure & pedicure products.
Franchises: Cafés, beauty salons, modeling schools. Cosmetics: Skin care, sun care, hair care, perfumes
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