Freitag, 20. März 2009

Elite Model Look Deutschland Videos

Teil 1:

Berlin Kultur: Citylife - Elite Model Look-Finale - Folge 1 - kewego
Gisele Bündchen, Vanessa Hessler und Linda Evangelista sind nur einige der klangvollen Namen, die ihre Laufstegkarriere beim Model Look-Casting der renommierten Agentur „Elite“ begonnen haben. Jährlich bewerben sich etwa 350.000 Mädchen um den Titel. Auch in Berlin war es soweit – hier wurde nicht nur der Regionalentscheid, sondern auch das Deutschlandfinale ausgetragen. Sehen Sie den ersten Teil der Entscheidung – heute in Citylife.


Teil 2

Berlin Kultur: Citylife - Elite Model Look-Finale - Folge 2 - kewego
Gerade mal sechs Teilnehmerinnen sind übrig geblieben von den knapp 200 Bewerberinnen im Berlin-Entscheid des „Elite Model Look“-Wettbewerbes. Jetzt geht es ans Eingemachte, denn die Jury entscheidet über die Schönste von Deutschland. Die Siegerin darf in China gegen die Konkurrenz aus 55 Ländern antreten – verpassen Sie nicht den zweiten Teil des Casting-Finales.
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Montag, 9. März 2009

Elite Flagship Store Melrose Place, Los Angeles eröffnet

First Elite Models Fashion Store in the USA.

Elite is proud to announce the grand opening of the first Elite Models’ Fashion Store in the USA! Located on the mythical Melrose Avenue in Los Angeles, the Elite Models’ Fashion Shop opened on February 21, 2009 and reflects the Elite philosophy: femininity, modernity and diversity.


Fotos von der Eröffnung des Flagship Stores in LA:





















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Freitag, 6. März 2009

Elite Model Talent Division und Übernahme von Modelagentur Frame

Elite World creates a new division: Elite Talent. Elite Talent, a new division, has been created to act as an intermediary between Elite’s existing client base and the “celebrity world”. The division will work closely with brand management, communication and marketing departments, advertising and event management agencies, casting directors, magazines, press offices and provide an efficient access to celebrities worldwide.


Elite has acquired a majority holding in Frame a recently established London-based model agency. The company, which will change its name to Elite Model Management London, will represent Elite models from all over the world in the important U.K. market. Although recently established the agency has a very experienced team and incorporates booking services, model management and a full and creative production service.
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About Elite

Elite is the world's leading model management company, synonymous with modeling prestige and an icon in the industry. Thirty years after opening its doors in Paris, Elite today manages over 800 models from 5 continents.

Elite’s expertise in the modeling industry has led to the success of the world's top models such as Cindy Crawford, Claudia Schiffer, Karen Mulder, Linda Evangelista, Naomi Campbell, Stephanie Seymour, Tyra Banks, Paulina Porizkova and countless others.

Elite offers complete international coverage with wholly–owned agencies in 9 countries and franchises in 30 countries.

The Group’s customers are comprised of leading fashion houses including Chanel, Dior, Yves Saint Laurent, Victoria's Secret, Donna Karan, Ralph Lauren, and Oscar De La Renta.

Elite owns the licensing rights to the most powerful model scouting process in the industry. Launched in 1983, the Elite Model Look Contest is the most prestigious and unique springboard for talent into the modeling industry.

Recognizing the power of its brand, Elite established the Elite Licensing Company S.A. (a wholly-owned subsidiary) in 1998 to develop a mass-market distribution strategy for products bearing a global brand with high perceived value at an affordable price, designed to project a certain lifestyle appeal to young women. Elite develops products with licensing partners that typify the Elite "spirit." This refers to certain brand fundamentals: fashion design, price, accessibility, quality and respect for the consumer. Each licensing initiative Elite pursues embodies these attributes.

As such, the Group seeks partner manufacturers that have an understanding of Elite's values.

Elite licenses numerous products in four general product categories.Apparel:

Street wear and sportswear, tights, lingerie, socks, footwear.

Accessories: Trunks & suitcases, travel bags, beach bags, eyeglass and related products, sunglasses, beachwear and toiletry bags, watches, hair brushes, hair accessories, manicure & pedicure products.

Franchises: Cafés, beauty salons, modeling schools. Cosmetics: Skin care, sun care, hair care, perfumes